philips-logoAs part of efforts aimed at expanding its business in Africa with innovations that address local needs, Royal Philips has introduced its led lighting and solar solutions to the Nigerian market.

The Senior Vice President and Chief Executive Officer, Philips Africa, Mr.  JJ van Dongen,  said the solar-powered led street  and area lighting solutions offered  energy efficient, cost effective and reliable on- and off-grid illumination to theuser.

This was part of the company’s fourth consecutive pan-African Cape Town to Cairo roadshow in 18 cities across 17 countries between May 14 and September 23, 2013.

The roadshow, which visited Nigeria between July 3 and July 5, was aimed at raising awareness on how Philips could enhance life in Africa.

The roadshow highlighted the benefits of Philips’ LED lighting and solar solutions with regards to how it would benefit the Nigerian society.

Philips also introduced reliable, innovative technology for safer childbirths. The company also said it was introducing its latest ultrasound and infant warming/thermo regulation solutions specifically designed for care providers across the wide variety of clinical environments in Africa.

Van Dongen, said, “The need for energy-efficient lighting, mother and child care and the revitalisation of African health care infrastructure are key pillars along which we develop meaningful innovations for our African customers.”

With an Africa-relevant product portfolio and a strong historical presence on the continent, Philips said it was committed to significantly expand its business footprint in Africa in the coming years.

“Africa is an important growth market for Philips. We  have an ambitious growth plan for the continent in place aimed at double digit growth over the coming few years,” Executive Vice President and Chief Market Leader of Royal Philips, Mr. Ronald de Jong said.


Information from Punch was used in this report.